Atieh Group consists of a group of consulting companies which primarily began with a focus on Iran. Through our Iran success, we have now diversified to focus on emerging markets in the Middle East and West Asia.
Our success and growth has been based on our ability to provide a one-stop-consulting solution for all our clients’ needs.
Our Services span over the following areas:
Should you require any information or have any questions on our services, please do not hesitate to contact us:
Tehran office:
P.O. Box: Tehran 13145-139
Tel: +98-21- 2286 8032
Fax: +98-21- 2286 8669
Email: info@atiehgroup.com
Vienna office:
Tel: +43-1-202 3019
Fax: +43-1-202 3021
Email: info@atiehinternational.com
Atieh Group is a family of united minds working together. We share the values of integrity, commitment, collaboration and entrepreneurship with each member of our team.
Our values begin with the attention we pay to our human resource base. Our HRM system is integral to build this foundation. HRM must consist of a united, fair and transparent system, which allows each of our staff to understand their values in the organization, recognition in the value chain, development and growth.
We welcome new ideas, creativity and initiatives in Atieh Group. If you would like to join our team, please forward your CV to us.
Please send your CV to us at: hr@atiehgroup.com
Format of CV attached
1/ Report on Automotive Industry
2/ Report on Agro Machinery Industry
3/ Report on Power Industry
4/ Report on Oil and Gas Industry
5/ Report on Telecom Industry
6/ Report on Pharmaceutical Industry
7/ Report on Petrochemical Industry
8/ Report on Rail Industry
9/ Report on Mines and Metal Industry
10/ Report on Automotive Industry
11/ Report on Construction Industry
12/ Report on Marine Industry
13/ Report on Textil Industry
The Problem:
Our client, a multinational telecom company, needed to understand Iran’s market and its consumers in order to bid for the third operator in Iran.
What we did:
Performed a full market segmentation exercise based on behavior and demographics to develop an understanding of the population above 15 years of age.
Choose a sample of 10,000 consumers in 7 major cities, and analyzed them based on the following factors:
The Problem:
Our client, a global auto manufacturer, was interested in understanding the activities of its main competitor, another Japanese manufacturer in Iran. As the client had a thorough understanding of the competitors’ products, they only needed to analyze the competitor’s position in Iran.
We provided a full study and analysis on:
The Problem:
Our client, a multi-national FMCG, needed to develop a strategy towards stakeholders beyond their immediate counterparts.
We provided them with:
The Problem:
Our client, an international industrial machinery company, needed to understand the potential market for its products in Iran.
We provided the client with an extensive report covering:
The market:
Overview of all producers that could use our client’s products
Size of potential market
Overall market structure of industrial machinery in Iran
Market categorization and analysis based on company size
Reviewed the attitude of decision makers in relevant industries towards technology improvements
Provide a full competitive analysis of potential competitors in Iran
Regulatory and legal aspects of trading in Iran
Banking relations with Iran
Information on potential service providers
Strategic options for market entry
The Problem:
Our client, one the largest Processing and Packaging companies in the world, was considering the establishment of a local production unit. After 45 years of activity, committing such high capital in Iran (their largest market in the middle east) seemed risk. The client needed to understand all the risks involved.
What we did:
Assessed the country risks by analyzing the political environment, the impact of US sanctions on the company.
Assessed the risks of Foreign investment in Iran, by looking at the legal framework, exchange rate and interest rate regimes, and their impact for the client.
Assessed the operational risks for the company.
Analyzed the competitive environment to assess the competition risk, threat of new entrants, or any major technological improvements that could give competitors a competitive advantage.
We provided case studies of other multinational companies that were operating in Iran and had chosen similar and different models to operate, including local production in Iran.
The Problem:
Our client, a multinational O&G company, needed to understand their options for partnership in Iran; Further they needed to identify a local partner
What we did:
The Problem:
Our client, a multinational FMCG, intended to re-define and strengthen its name in the market.
What we provided
Analysis of the company’s current situation, and identifying opportunities to leverage on building the brand. We reviewed:
Key activities e.g. trade, investment, range of products, etc.
Global, regional and local Corporate Social Responsibility (CSR) and PR strategies
The local CSR and PR and communication operational framework
Level of brand awareness from the viewpoint of the stakeholders.
Key strengths and weaknesses of the current communication structure
Key challenges previously faced or being faced
Current perceived level of company’s risk exposure
Based on the above mentioned data, and a through brainstorming sessions with the client, we developed the message to be communicated over a 2 year time horizon
We mapped the messages and stakeholders, and the medium that to be use for communication.
The Problem:
Our client, a large O&G, needed to address a misrepresentation of their name and fix their image in the market
We Provided them:
Some of the industries we have worked in are:
We work with large multinationals, small-medium sized businesses and international organisations. Size nor age of organisation has ever been important to us, but serving our clients well and adding value to their operations is of paramount importance to us.
Our clients are global and local companies, Fortune 500 to new entrepreneurs. Many of our clients have worked with our team of directors for over 15 years, in different companies and different markets.
Our clients come from, but are not limited to the following industries:
In Atieh Group our core values are maintaining work ethics at all times, respect (for self, others, our local cultures and humanity), spirit of cooperativeness, entrepreneurship and social responsibility.
We believe living our values is part of who we are and how we grow and develop our business.
Think of transparency, confidentiality and professionalism. We value the quality standards of practice, objectivity, consistency, reliability and integrity. The way in which we work reflects strong ethics, culture and standards of equity, honesty and quality, in everything we do.
Our values start with respect and objective acceptance of each individual’s unique talents, capabilities and general worth. This sense should be concomitant for both self and others and be reflected in our mutual communications. This provides a realistic recognition of each person’s limits and an awareness of both talents and the boundaries.
Every countries culture is rich in moral wisdom – we adhere to the wisdom that sustainability is a core value in creating new things. Furthermore, humane teachings have taught us to look for “fair solutions” – we adhere to these core values.
In AG, we value the willingness to participate as a full member of a team, even if the individual is not necessarily the leader of that team. Staff should be willing to contribute effectively even when the team is working on something of no direct personal interest to the individual.
We will always find challenges in life, however, with an entrepreneurial spirit and a quality to find solutions, new ideas and improved ways of doing things, we remain positive and engaged.
We believe that life is not just reflected in material success, but also in immaterial value foundations. AG will try to act as a socially responsible player on all levels of its activity.
Our team of consultants in Atieh Group consists of experienced professionals with diverse backgrounds and different knowledge bases, having previously worked in different organisations, industries and markets. Our team has been educated and has worked in different geographic locations; the Middle East, Europe and the US. We combine a global knowledge and multicultural dimension to our work and offer a professional, honest and committed service to our clients.
We have a full time team of directors, managers, senior consultants, consultants and researchers.
Atieh Bahar Consulting (www.atiehbahar.com) was founded in 1993, with returning expatriates. The initial idea was to apply professional management consultancy services to the Iranian market. However we soon realised the Iranian market in the 90s had other questions, such as what is the investment climate in Iran, what is the legal structure, what considerations do we need to make with regards to the economic-political-social framework, who can we partner with, who can we trust and so on. We soon became a one stop consulting shop on all needs relating to assisting and advising foreign companies to successfully enter and operate in the local Iranian market. Gradually as our services became better known, many Iranian companies both private and public sector became our clients.
By 2002, Atieh Bahar Consulting had over 50 staff and worked across 6 different divisions; Legal, Market Research, Public Affairs, Recruitment and HR, Market Intelligence and Strategy.
In 2002, we decided to spin off several divisions and make them separate entities. This was due to conflicting interests of our clients, ensuring ethical conduct and professionalising our deliverables. Hence, Atieh Bahar Consulting remained as a strategic and risk consultancy, Atieh Roshan Consulting (www.atiehroshan.com) our HR consultancy.
In 2007, Atieh Borna Negar (www.atiehborna.com) was created, spinning off recruitment from the HR consultancy, creating Iran’s first recruitment, selection and assessment company.
In 2007, Atieh Paydar (www.atiehpaydar.com) was also created, outsourcing accounting and financial services.
In 2010, Atieh International GmbH (www.atiehinternational.com) was created, headquartered in Vienna, Austria. Our newest company, Atieh International centers our consulting expertise in emerging markets, such as Egypt, Iraq, Turkey, Afghanistan and Iran. Although we are focused on the above markets, many clients ask us for services in other emerging markets where we have a network of associates.
We have learnt a great deal from our experience of working in a risky, volatile and emerging market, and it is through this learning and knowledge that we enter new emerging markets. Where once again we help our clients understand uncertainty and risk, read between the lines, and identify sustainable long term solutions.
We work with large multinationals, small-medium sized businesses and international organisations. Size nor age of organisation has ever been important to us, but serving our clients well and adding value to their operations is of paramount importance to us.
Our clients are global and local companies, Fortune 500 to new entrepreneurs, in all sectors including automotive, energy, banking, FMCG, industrial, pharmaceutical, and telecom. Many of our clients have worked with our team of directors for over 15 years, in different companies and different markets.
We are always eager to meet and build connections with new companies and clients.
